Department e-newsletter:
May 2008
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Department of Communication
Journalism and Broadcasting Track
The Journalism and Broadcasting track of the major in Communication prepares students for employment in newspapers, Web venues, public relations opportunities, television and radio stations, cable companies, independent production studios and corporate media centers.
The broadcasting track consists of a minimum of 39 credit hours of coursework, including 21 credit hours in core courses and 18 credit hours in one of four concentrations.
- Media Production: designed for students interested in field and studio audio and video production;
- Electronic/Print Journalism: designed for students interested in writing for the web, print and broadcast media;
- Public Relations: designed for students interested in helping organizations build relationships with the publics that are important to them;
- Media Studies: designed for students interested in an in-depth examination of the relationship between media and society.
At least 15 credit hours in communication must be completed at The College at Brockport.
Students pursuing the Journalism and Broadcasting track are also required to complete a minor or second major in a discipline outside the Communication Department.
Required Core Courses
Students should take CMC 200, CMC 242 and either CMC 224 or 243 during their first three semesters at The College at Brockport.
CMC 200, CMC 242 and CMC 224 or 243 must be completed with a grade of C or higher.
Required Core Courses:
| CMC 200 | Intro to Digital Video/Audio (Every Semester) |
| CMC 242 | Fundamentals of Media (Every Semester) |
| CMC 224 | Newswriting (Every Semester) |
| OR | |
| CMC 243 | Media Writing (Every Semester) |
| CMC 348 | Video Production (Every Semester. Prerequisite: CMC 200) |
| CMC 467 | Mass Communication Theory & Research (Every Semester, Prerequisite: Junior Status) |
| CMC 496 | Contemporary Media Issues (Every Semester. Prerequisites: CMC 242 & Junior Status) |
| CMC 468 | Media Law & Ethics (Every Semester. Prerequisites: CMC 242 & Junior Status) |
Students will select one of the following concentrations
1. Media Production
Required Courses:
CMC 496 Contemporary Media Issues (Every Semester. Prerequisites: CMC 242 & Junior Status) CMC 468 Media Law & Ethics (Every Semester. Prerequisites: CMC 242 & Junior Status)
Select at least ONE of the following:
CMC 324 Advanced Media Writing (Every Semester. Prerequisite: CMC 224 or 243) CMC 327 Web Publication & Design (Every Semester. Prerequisites: CMC 224 or 243)
Select at least TWO of the following:
CMC 353 Media Sales and Marketing (Spring) CMC 358 Advanced Editing (Even Spring, Prerequisite: CMC 200) CMC 445 Advanced Audio Production (Spring, Prerequisite: CMC 346) CMC 446 Advanced Video Production (Spring. Prerequisite: CMC 348) CMC 448 Live TV Production (Even Fall Semesters. Prerequisite: CMC 348) CMC 450 Preparation for Documentary Production (Odd Fall Semesters. Prerequisite: CMC 348) CMC 451 Documentary Production (Even Spring Semesters. Prerequisite:CMC 450 CMC 455 Graphics DVD Authoring (Odd Spring Semesters. Pre-requisites: CMC 200 and CMC 348 or 358)
Select at least ONE of the following:
CMC 319 Propaganda & Persuasion (Every Semester) CMC 372 Film as Social Commentary (Fall. Prerequisite: Junior) CMC 412 Communication Technology & Social Change (Fall. Prerequisite: Junior) CMC 463 Media & Society (Spring. Prerequisites: Junior) CMC 377 Introduction to Organizational Communication (Every Semester)
2. Electronic/Print Journalism
Required Courses:
CMC 324 Advanced Media Writing (Every Semester. Prerequisite CMC 224 or 243) CMC 327 Web Publication & Design (Every Semester. Prerequisite: CMC 224 or 243)
Select at least THREE of the following:
CMC 321 Mass Media Reporting (Spring. Prerequisite: CMC 224 or 243) CMC 322 Editorial Methods (Odd Fall Semesters). Prerequisite: CMC 224 or 243) CMC 325 Feature Writing (Spring.Prerequisite: CMC 224 or 243) CMC 366 Electronic Journalism (Fall. Prerequisite: CMC 224 or 243) CMC 466 Advanced Electronic Journalism (Even Spring Semesters. Prerequisite: CMC 366) CMC 448 Live TV Production (Even Fall Semesters: Prerequisite. CMC 348) CMC 361 Sports Writing (Fall. Prerequisite: CMC 224 or 243)
Select at least ONE of the following:
CMC 372 Film as Social Commentary (Fall. Prerequisite. Junior Status) CMC 412 Communication Technology & Social Change (Fall. Pre-requisite: CMC 242 & Junior Status) CMC 438 History of American Journalism (Spring. Prerequisites: CMC 242 and Status) CMC 463 Media & Society (Spring. Prerequisite: Junior Status)
3. Public Relations
Required Courses
CMC 228 Public Relations Writing (Fall) CMC 332 Public Relations Principles and Practices (Spring) CMC 334 Public Relations Methods & Cases (Fall. Pre-requisite: CMC 332)
Choose at least ONE course from the following:
CMC 415 Dynamic Speaking in Professional Contexts (Fall. Prerequisite: CMC 316 or 332) CMC 432 Public Relations Campaigns (Spring. Prerequisites: CMC 228 & 332)
Select at least TWO of the following:
CMC 309 Speech Composition & Presentation (Prerequisite: CMC 201) OR CMC 219 Advertising, Mass Persuasion & the Consumer (Every Semester) CMC 325 Feature Writing (Spring. Prerequisite: CMC 224 or 243) CMC 353 Media Sales & Marketing (Spring) CMC 327 Web Publication & Design (Every Semester. Prerequisite: CMC 224 or 243) CMC 324 Advanced Media Writing (Every Semester. Prerequisite: CMC 224 or 243) CMC 319 Propaganda and Persuasion (Every Semester) CMC 377 Introduction to Organizational Communication (Every Semester)
4. Media Studies
Required Courses:
CMC 372 Film as Social Commentary (Fall. Prerequisites: CMC 242 & Junior Status) CMC 412 Communication Technology & Social Change (Fall. Prerequisites: Junior Status) CMC 463 Media & Society (Spring Semester. Prerequisites: Junior Status)
Select at least THREE of the following
CMC 211 Protest & Public Opinion (Every Semester) OR CMC 219 Advertising, Mass Persuasion & the Consumer (Every) CMC 319 Propaganda and Persuasion (Every Semester) CMC 410 Speakers, Campaigns and Movements (Spring) CMC 417 Political Rhetoric in the Information Age (Fall) CMC 419 Freedom of Expression (Spring) CMC 438 History of American Journalism (Spring. Prerequisites: CMC 242 & Junior Status)
Communication Internships
CMC 475 Communication Internship is offered every semester as well as during the summer and winter special sessions. Students must have completed a minimum of 54 credits hours (12 of them in Communication at The College at Brockport) and have a 3.0 GPA in the major, a 2.5 GPA overall. Students must apply to the internship coordinator at least 1/2 semester prior to the start of the anticipated internship. Students seeking placement outside of the greater Rochester area are strongly encouraged to apply at least 6 months in advance of the start of their anticipated internship. CMC 475 will count as an upper division course towards the 48 upper division credits required of all undergraduates. It will NOT count as an elective in the major. However, students must take the internship for a letter grade, thus it will count towards a student's major GPA. For application procedure, consult the department Web site.
Required Minor or Second Major in Outside Discipline
All students pursuing the journalism and broadcasting major in communication must also complete a minor, normally 6-7 courses (18-21 credit hours), or a second major, normally 10-12 courses (30-36 credit hours) in a discipline other than communication.
In lieu of a minor or second major in another discipline, student may elect, with departmental approval, a contractual program consisting of a minimum of 18 credit hours of courses in an area not identified as a formal minor or major at the College at Brockport. Study of a foreign language other than French or Spanish (in which minors are offered), bilingual-multicultural studies or foreign cultural studies are encouraged as such a program of study.
