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Priyamvadha Rangan

Assistant Professor
(585) 395-5572
prangan@brockport.edu
Office: 117D Hartwell Hall
   

Education

  • PhD, Marketing, University of Kansas
  • MS, Advertising, Syracuse University
  • MA, Communications, University of Madras
  • BSc, Mathematics, University of Madras

Teaching and Research Interests

  • Integrated Marketing Communications
  • Consumer Behavior
  • Services Marketing
  • Principles of Marketing
  • Digital Marketing
  • Sales Force Management
  • Program context effects
  • Effects of visual and verbal information on advertising memory
  • Information procession and evaluation

Grants, Fellowships, and Honors

  • University Graduate Research Fund, Summer 2013 ($5,200)
  • University Graduate Research Fund, Summer 2012 ($5,200)
  • AMA Sheth Foundation Doctoral Consortium, June 2011

Last Updated 8/13/18

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