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 Jack Cook works with students in his office.

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  • 2018-03-01
  • Anna Loria

Jack Cook Spearheads Launch of MBA Program

Associate Professor of Management Information Systems Jack Cook will serve as director of the Master of Business Administration program, coming to the College in fall 2018.

Starting this fall, The College at Brockport will become the sixth school in the State University of New York (SUNY) system to offer a Master of Business Administration (MBA) program — with professor, author, speaker, and business consultant Jack Cook leading the initiative.

Cook has served as an associate professor in the School of Business and Management since 2013 and has taught at the collegiate level for 35 years. He began teaching mathematics courses upon earning his undergraduate degree in computer science from the University of South Dakota. He went on to receive four more degrees: master's in both mathematics and computer science, an MBA, and a PhD in business administration.

While well versed in the realm of academia, Cook's professorship is only one of several endeavors that have prepared him for the role of MBA program director. Courses he teaches pertaining to information systems, quality systems, and project management feed into his entrepreneurial ventures as president of Certified Success. Through this personal business, Cook provides "management education, training, coaching, and consulting" to both small businesses and large corporate operations.

Cook's largest client is Subway, which he said his business has helped save millions of dollars in operating costs by executing process improvement projects ranging from data quality to negotiations to product safety. A few of the local businesses with which he works include Paychex, Inc., Harris Corp., and Xerox Corp.

Considering his experience, Cook feels the MBA program will cater to professionals looking to broaden their skillset and better operate their businesses.

"I own a business myself, and I think the MBA program will provide some diversity of experiences and perspectives to entrepreneurs and other professionals who may be at a point where an advanced degree will lead to career growth," said Cook. "I won't be surprised if we enroll individuals from a variety of fields, such as engineers, who are strong technically but want to learn how to better manage resources."

Cook is a Certified Six Sigma Black Belt professional, which signifies his mastery of the Lean Six Sigma methodology.

"Lean stands for the elimination of waste, and Six Sigma addresses defects and variability," explained Cook. "[Those who receive this training] learn to increase profitability in business by reducing waste, decreasing defects, and reducing variability."

Understanding the challenges faced by business professionals, Cook plans to provide tools to students in the MBA program that are reflective of the Six Sigma approach, which he believes will help them succeed in their capstone projects. This culminating requirement of the program, a feature that distinguishes the Brockport MBA from others in the region, will prompt students to provide informed solutions to organizations' problems.

"We expect that our students will deploy and utilize what we teach them before they leave our program. That's unique," Cook said in a September interview with the Rochester Business Journal.

Cook feels the program will serve an unfulfilled need in the local business community by targeting working professionals in small- to medium-sized enterprises.

"There's not really another program in the area that caters to working professionals and allows them to do their coursework online," said Cook.

The two-year Brockport MBA will be offered at a lower tuition rate compared to other local schools, with most courses offered online. A cohort of 30 to 35 students will take two courses per semester, the first class of which will be a residency, during which students can network with one another and become acquainted with their professors and upcoming coursework.

If you or someone you know is interested in pursuing a Brockport MBA, visit brockport.edu/mba.

Last Updated 2/27/18

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